YouTube’s new Shopping Affiliate Program in India lets creators earn by promoting products from Flipkart and Myntra, helping viewers shop easily while boosting creator income.
Youtube Affiliate
YouTube has launched its Shopping affiliate program in India, enabling creators to tag products in their videos. This allows them to earn revenue through affiliate marketing by promoting products directly to their audience.
YouTube has introduced a new Shopping affiliate program in India, allowing eligible creators to tag products in their videos. With this feature, when viewers click on these tagged items and make a purchase on retailers’ websites, the creators earn a share of the revenue. This program provides an opportunity for creators to connect audiences directly with products they showcase, enhancing the shopping experience and supporting creators’ growth through affiliate earnings.
YouTube’s new Shopping Affiliate Program in India allows creators to recommend products directly in their content—whether in videos, shorts, or live streams—and earn commissions when viewers make purchases. It starts with Flipkart and Myntra as partners, with plans to add more over time.
According to YouTube, this program benefits both creators and viewers. Creators get another way to make money and connect with audiences by sharing products they genuinely like, while viewers can discover and shop for these products seamlessly. This builds on YouTube’s other monetization options, like ad revenue, premium subscriptions, and interactive features like super chat and channel memberships, making it easier for creators to grow and engage with their communities.
Travis Katz, YouTube’s VP of Shopping, called the Indian market a major force for the creator economy and said this launch brings new opportunities for Indian creators to expand their income and foster stronger connections with fans.